Weekly Comics: Can They Work in America?
By now you’ve all heard about DC Comics’ upcoming series, 52, which will be published weekly and chronicle, in “real-time,” what happened during the soon-to-be-missing “year” of stories.
Does anyone seriously think this will work?
There are numerous issues to think about. For instance, lateness. I gather that they’re trying to use several writers and artists at the same time to coordinate this series, in order to keep it on schedule, but it’s bound to slip, mainly because *all* the big projects slip from their schedules these days.
Secondly, sales. The title guarantees 52 issues, but what if the sales are abysmal? Are they seriously going to keep publishing it? Sure, golden boys (and my archnemeses) Johns and Rucka and the gang will probably be writing it (and I bet Rags Morales will draw a couple of issues), but I wonder if interest will hold up that long, considering it’ll probably amount to “The Adventures of Blue Beetle III.”
Thirdly, price. I wonder how much they expect someone to pay for this per issue. Three bucks? No way will anyone be willing to drop an extra twelve dollars a month on this, unless they are a “DC Drone.” But how much of a financial hit is DC willing to take to get this out? Will it be a buck? Two? Two-fifty?
Fourthly, which isn’t that big of a deal, how are they going to collect it? A new trade every two months, or per season? Eh, who knows.
Alls I can say is, I probably won’t be buying this unless it’s written by Grant Morrison and Mark Waid and stars Elongated Man in every issue.
Then again, the UK has been putting out stuff like 2000AD for years, and they don’t seem to have much of a problem. Then again, their entire operation, creatively, financially, and everything else, is completely different from the American way of publishing comics.